Document Details
Document Type |
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Article In Journal |
Document Title |
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Towards the Awareness of the Use of Strategic Information by Saudi Executives in Macca- Almokaramah District: A survey Study دراسة مدى وعي مسئولي الشركات السعودية في محافظة مكة المكرمة |
Subject |
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information management -stratigic information |
Document Language |
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Arabic |
Abstract |
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This study investigates the awareness of the use of strategic information by twenty Saudi executives in Macca- Almokaramah District in their information management operations. The most important results shows that "Early warning system", "Strategic watch", "competitive intelligence" and "Commercial intelligence" are the most preferred concepts that refer to through operation. Executives` knowledge about all the terminologies of "Environmental scanning" is average; there are no significant differences in the awareness of the terminologies of "environmental scanning" but only in "Technological scanning". Systematic collection of strategic information is more familiar in large companies than small one, both of them are lacking of partial information which is very important to decision making process. There are no significant differences in behavior of strategic information collection between small and large companies. |
ISSN |
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1319-0989 |
Journal Name |
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Arts and Humanities Journal |
Volume |
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24 |
Issue Number |
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12 |
Publishing Year |
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1434 AH
2013 AD |
Article Type |
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Article |
Added Date |
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Monday, September 16, 2013 |
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Researchers
سوسن طه ضليمي | DULAYMI, SAWSAN TAHA | Researcher | Doctorate | SDULAYMI@KAU.EDU.SA |
سوسن طه ضليمي | DULAYMI, SAWSAN TAHA | Researcher | Doctorate | SDULAYMI@KAU.EDU.SA |
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